About Us
Our Mission
Ankha Aura was created to empower individuals to embrace their true selves, inspired by the strength and wisdom of ancient Egyptian culture. We honor individuality, celebrate diverse voices, and create a space where everyone feels seen, valued, and free to express who they are.
The Story Behind the Name
The name Ankha Aura is a blend of ancient and modern symbolism. Derived from the ancient Egyptian Ankh—a symbol of life, vitality, and connection to the soul—Ankha carries forward a legacy of strength and eternal life. By adding the letter “A,” we highlight the feminine essence within all of us—an energy of intuition, compassion, and inner strength that transcends gender.
Adding Aura brings a contemporary dimension, symbolizing the unique energy each person carries. Together, Ankha Aura represents the timeless power to live authentically, balancing feminine and masculine energies in harmony.
The Founder’s Journey
Hi, I’m Fawzya Rashwan—Zuzu to most—founder of Ankha Aura. Born and raised in Egypt, I grew up surrounded by the legacy of one of the world’s most remarkable civilizations. But as I grew older, I felt a disconnect between that ancient greatness and the culture around me, which often emphasized conformity over individuality.
At 18, I left Egypt to forge my own path. It was a journey of searching—sometimes feeling lost—but ultimately discovering that true freedom lies in defining yourself, beyond the limits others impose. This realization became the foundation for Ankha Aura: a space to celebrate individuality and honor the wisdom of those who came before us.
Reviving the Legacy
Ankha Aura is more than a brand; it’s a revival of ancient Egyptian values—individuality, inner strength, and balance. These principles shaped a civilization that celebrated the unique perspectives of both men and women. Through our designs, we aim to rekindle this spirit, reminding you of the greatness within yourself.
Empowering Women and Marginalized Communities
We stand with those whose voices have been overlooked—women, the LGBTQ+ community, non-binary individuals, and anyone who has ever been told they don’t fit in. Ankha Aura is a space to break free from boxes and embrace the beauty of being different.
More Than Just Fashion
Our designs are symbols of self-expression and empowerment, connecting you to the strength of those who came before us. Each piece is crafted to inspire and remind you of your power to define who you are.
Join Us on This Journey
Explore our collection and find the piece that resonates with your journey. Welcome to Ankha Aura—a space where ancient wisdom meets modern empowerment, and individuality is embraced with pride.
Thank you for being part of this journey with Ankha Aura. Together, let's Walk with Wisdom and Speak our Truth.